网站制作的核心关键是如何发现潜在客户并有效的转化为合作客户，这里提到有效的转化也就是说找到的客户不一定会选用我们的产品或者服务，成为了我们的客户的转化才是有效的转化，那么在竞争如此激烈的网络时代，我们该怎么去挖掘潜在客户并提高我们网站的转化率呢?关键之一就是提高网站的可用性。
key production site is how to find potential customers and effective transformation for clients, mention the effective conversion is to find the customer may not use our products or services, has become the transformation of our customers is the effective conversion, then such a fierce competition in the network era, we should how to develop potential customers and improve our website conversion rate? the key is to improve the website usability.
对于网站来说，可用性是指用户能否有效地找到所需的信息或完成他的任务，效率如何以及是否让人有愉快满意的感受。如果网站可用性较差，会浪费用户的时间，大大降低网站的回头访问率，这对营销型网站建设的生存是一个至关重要的问题。因此，为网站开发人员提供可用性改善建议和改进工具是十分必要的。
to website, usability refers to the user can effectively find the required information or complete his task, the efficiency of how and whether to let people have a feeling of satisfaction. if the website usability is poor, would be a waste of time for the user, greatly reduce the site back to visit rate, the construction of marketing type website survival is a crucial problem. therefore, for web site developers suggestions for improvement and improved usability tool is very necessary.
如何知道访客是否喜欢你的网站?借助可用性检测工具追踪用户行为可以回答这个问题。跟踪到的数据可以给你提供精确的信息，让你知道用户喜欢你网站的什么地方，哪些区域是最突出，哪些地方是用户最容易忽略的。不要小看这些收集到的数据，因为这些数据可以帮助你有效的提高网站的点击率和转化率。
how to know whether the visitors like your website? track user behavior can answer this question with the aid of usability testing tool. tracking the data you can provide accurate information, let you know where your users like site, which area is the most prominent, where users are most easily overlooked. do not belittle these collected data, because the data can help you improve the site click rate and conversion rate.
改善您的网站不要挑时间，当你发现你的网站吸引不了多少访客的时候，就应该立即行动了。 这里收集了很多非常好的工具，通过不同的方法追踪用户的行为并提供给你改进网站可用性的建议。它们中有些可能不是免费的，但一个好的回报是值得去付出的。 为大家猎取所需的工具是一件开心又很有意义的事情!
improve your web site do not pick the time, when you find your site doesn't attract many visitors, we should act immediately. collected here are a lot of very good tool, tracking the user through different methods of behavior and to provide improved usability advice to you. some of them may not be free, but a good return is worth to pay. required for all hunting tool is a happy and meaningful things!
userfly
userfly可以提供免费的网页访客动作记录服务。只需要在网页中添加一段简单的javascript代码，就可以记录访客从打开该网页到关闭整个过程中的动作。userfly能够记录的内容包括鼠标的移动、点击以及键盘输入等动作。对于网站拥有者来说，userfly可以很方便的对用户行为进行检测和分析，通过a/b testing等方法为网站ui/ue提供非常有价值的信息。
userfly can provide webpage visitors action recording service free of charge. just need to add a simple javascript code in a webpage, you can record the visitor from open the webpage to shut down the entire process of action. userfly can record includes the movement of the mouse and keyboard input, click action. for the website owner, userfly can be used to detect and analyze user behavior, by a/b testing methods provide very valuable information for the web site ui/ue.
attention wizard
attention wizard是一个视觉工具，它可以帮助您提高转换率，轻松地识别目标网页存在的问题。 attention wizard用高级人工智能算法来模拟人类视线的轨迹和聚焦点。attention wizard能够立刻对你提交的网页样本进行处理并生成“眼球轨迹热力图”。这个“热力图”可以预测你网站的访问者在最初的几秒内是如何浏览的。 生成的结果中，有75%都是通过眼睛跟踪和鼠标跟踪来完成的。attention wizard有简易版、高级版和终极版三个版本。
attention wizard is a visual tool, it can help you improve your conversion rate, easy to identify the target webpage problems. attention wizard using advanced artificial intelligent algorithm to simulate human vision track and focus. attention wizard can immediately to your submission webpage samples for processing and generating “ eye tracking heat map ”. this “ heat map ” can predict the visitors of your site in the first few seconds are how to browse. the results, 75% are to be completed by the eye tracking and mouse tracking. attention wizard there are simple, premium and ultimate edition three edition.
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